SMM Brand Evangelist (Automotive)

Location: Warsaw, Poland

Salary: Competitive, based on professional experience

Company

hirify.global is a European digital-first e-commerce company focused on the automotive aftermarket, operating across 27 European countries with a team of more than 5,500 people.

What you will do

• Monitor Instagram, TikTok, YouTube, LinkedIn, Threads, automotive creators, brands, motorsport, and car culture for relevant conversations.
• Select posts, videos, Reels, and comment threads where hirify.global can participate naturally.
• Write concise, authentic comments of 3–12 words adapted to each platform, market, and cultural context.
• Respond to users and brands, continue promising conversations, and develop repeatable communication formats.
• Verify automotive facts, use approved AI tools for research and wording options, and maintain brand-safety standards.
• Track published comments, document learnings, and recommend improvements to the channel strategy.

Requirements

• At least two years of experience in social media, community management, editorial content, or real-time audience engagement.
• Strong knowledge of vehicle models, parts, owner experiences, and automotive facts.
• Excellent short-form copywriting skills and deep understanding of social media formats, trends, memes, and platform dynamics.
• Strong judgement, autonomy, speed, collaboration, and awareness of brand-safety and reputational risks.
• Ability to adapt comments for different markets, local contexts, humour, tone, cultural sensitivities, and platform conventions.
• English at C1 level required; Russian or Ukrainian is a plus.

Culture & Benefits

• Stable employment in a fast-growing international company.
• 26 working days of annual vacation plus one additional birthday day off.
• Cafeteria benefits including life insurance, private medical care, sports cards, and cinema tickets.
• 24/7 mental wellbeing support with free counselling for employees and family members.
• Learning and development opportunities, including more than 650 e-learning courses, coaching, and free English and German classes.
• hirify.global corporate discounts and additional discounts on travel, technology, fashion, and other services.