4 дня назад
Senior Director, Creative - Signature Sodas
218 800 - 247 200$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Senior Director, Creative - Signature Sodas (Brand Creative Strategy): Leading end-to-end creative strategy and brand identity development for iconic soda brands across regional and global consumer touchpoints with an accent on brand narratives, creative platforms, and channel-specific execution. Focus on guiding Creative Directors, managing agency partnerships, and building consistent consumer experiences across digital, social, shopper, virtual, and physical environments.
Location: Atlanta, Georgia, United States. Relocation is provided. Travel required: 00%–25%. Candidates must be authorized to work full-time in the United States.
Salary: $218,800–$247,200 annually. Annual incentive reference value: 50%; long-term incentive reference value: 20%.
Company
is a global beverage company with a portfolio of iconic soda brands, including Sprite, Fanta, and Mr. Pibb.
What you will do
- Lead end-to-end creative teams, set priorities, and develop Creative Directors.
- Define brand and creative strategies for the Signature Sodas portfolio.
- Develop brand identity systems, narratives, messaging frameworks, and creative platforms.
- Manage local and regional brand design across digital, social, shopper, virtual, and physical touchpoints.
- Partner with design, production, experiential, and external agency collaborators.
- Drive innovation, strengthen consumer experiences, and protect brand integrity.
Requirements
- 15+ years of experience in design, creative development, brand and consumer strategy, and agency creative team management.
- Bachelor's degree in marketing or a related field preferred.
- Experience in creative strategy, brand narrative, brand voice, identity development, and execution.
- Knowledge of modern marketing techniques, cultural trends, and digital platforms.
- Experience across digital, social, and shopper creative touchpoints with a focus on channel fit.
- Current United States work authorization is required; visa sponsorship is not available.
Culture & Benefits
- Inclusive culture grounded in continuous learning and a growth mindset.
- Work environment centered on curiosity, empowerment, inclusion, and agility.
- Medical, financial, and other benefits are offered depending on the position.
- Opportunity to collaborate with global stakeholders and external creative partners.
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