6 дней назад
Growth Strategy & Monetization Manager (Ad Monetization)
Мэтч & Сопровод
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Описание вакансии
Текст:
TL;DR
Growth Strategy & Monetization Manager (Ad Monetization): Owning ad monetization performance across a portfolio of mobile games and apps by analyzing revenue drivers, optimizing the ad tech stack, and leading initiatives that improve yield and long-term LTV with an accent on waterfall configuration, in-app bidding, pricing strategy, and demand diversification. Focus on structuring A/B tests, coordinating engineering and product teams, and translating ambiguous monetization challenges into measurable revenue impact.
Location: Paris, France; on-site
Company
creates mobile games and consumer apps, with a portfolio including Mob Control, Block Jam, BeReal, and Wizz.
What you will do
- Own ad monetization performance across a portfolio of games and apps.
- Analyze ARPDAU, fill rate, eCPM, LTV, and ad engagement to identify revenue improvement opportunities.
- Optimize mediation setup, in-app bidding, pricing strategy, auction dynamics, and demand diversification.
- Structure and lead A/B tests, evaluate ad networks and bidding partners, and develop new monetization formats.
- Coordinate with engineering, product, user acquisition, data, and creative teams.
- Build scalable dashboards and processes while owning monetization initiatives from diagnosis through implementation.
Requirements
- Master’s degree from a top engineering or business school, preferably a Programme Grande Ecole.
- 3–6 years of experience in a fast-paced environment such as a startup, strategy consulting, or investment banking.
- Strong analytical skills, curiosity, and a results-oriented approach.
- Fluent English and French are required.
- Willingness to work in an environment that values candor, freedom, and responsibility.
Nice to have
- Ability to run SQL queries.
- Experience in gaming or performance marketing.
Culture & Benefits
- Competitive salary.
- Premium healthcare for employees and families, fully covered by .
- Swile lunch vouchers and fully covered Gymlib membership.
- Wellness activities at the Paris office.
- Flexible vacation policy, remote days, and childcare facilities.
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