10 дней назад
Middle Performance Optimization Manager (Paid Search, RM)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Middle Performance Optimization Manager (Paid Search, RM) (Google Ads/Bing): Executing and optimizing paid search and social campaigns against media and performance KPIs with an accent on campaign strategy, audience targeting, and data analysis. Focus on building performance dashboards, interpreting campaign metrics, and developing optimization recommendations across multiple campaigns.
Location: Belgrade, Serbia
Company
works on digital advertising and performance marketing campaigns.
What you will do
- Execute and optimize campaigns across Google Ads, Bing, and other social advertising platforms.
- Develop campaign strategies, audience targeting methods, ad creative approaches, and bidding strategies.
- Monitor campaign performance, analyze data, and identify optimization opportunities.
- Prepare performance reports with key insights and recommendations.
- Build and update dashboards for real-time visibility into campaign metrics.
- Collaborate with the Client Service team to understand requirements and address client needs.
Requirements
- At least 2 years of experience executing and optimizing social campaigns against media or performance KPIs.
- Experience managing SEM platforms, including Google Ads and Bing.
- Experience with GTM and GA4.
- Strong analytical skills and the ability to interpret data and derive insights.
- Strong attention to detail and the ability to manage multiple campaigns simultaneously.
- Fluent English at B2+ level.
Nice to have
- Experience in the automotive industry or with data feeds, particularly in an RM POD context.
Culture & Benefits
- Collaboration with the Client Service team.
- Work focused on measurable media and performance KPIs.
- Exposure to multiple advertising platforms and campaign types.
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