6 дней назад
Sr Public Relations Associate
Вакансия из Hirify Global, списка международных tech-компанийДля мэтча и отклика нужен Plus
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Sr Public Relations Associate (Brand Communications/APAC): Leading regional public relations planning, campaigns, media relations, agency partnerships, and reputation management for Mattel’s brands across APAC with an accent on integrated communications, stakeholder counsel, and market adaptation. Focus on building consumer and business stories, coordinating multi-market campaigns, managing reputational issues, and measuring communications impact.
Location: Richmond, Victoria, Australia. Flexible work model combining purposeful in-person collaboration with flexibility.
Company
is a global toy and family entertainment company with a portfolio of brands including Barbie, Hot Wheels, Fisher-Price, UNO, Thomas & Friends, and Matchbox.
What you will do
- Develop and deliver Brand & Franchise public relations plans and integrated campaigns across the APAC region.
- Translate global campaigns into relevant regional and local market activity while accounting for cultural, media, and business differences.
- Build relationships with consumer, lifestyle, parenting, entertainment, business, and trade media.
- Create press releases, pitches, key messages, briefing documents, spokesperson materials, and other external communications.
- Manage PR agencies, budgets, timelines, approvals, campaign risks, and stakeholder expectations across multiple markets.
- Monitor reputational issues, support coordinated responses, and evaluate campaign performance using media, audience, sentiment, and stakeholder insights.
Requirements
- 5–8 years of experience in consumer public relations, brand communications, external communications, or a related field.
- Experience leading consumer-facing PR campaigns independently in an agency or in-house environment.
- Strong media relations, writing, editing, campaign management, and stakeholder advisory skills.
- Experience managing agencies, budgets, timelines, and multiple concurrent priorities.
- Ability to work across multiple markets, preferably APAC or another diverse region.
- Tertiary qualifications in Communications, Public Relations, Journalism, Marketing, or a related discipline are preferred.
Nice to have
- Experience with recognised consumer brands, entertainment properties, retail businesses, or licensed products.
- Experience supporting corporate, executive, or business storytelling.
Culture & Benefits
- Flexible work model combining purposeful in-person collaboration with flexibility.
- Collaborative, innovative, and performance-driven working environment.
- Emphasis on ownership, accountability, inclusion, and belonging.
- Opportunity to work with an iconic global portfolio of toy and entertainment brands.
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