18 дней назад
Marketing Manager (Esports)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Marketing Manager (Esports) (Marketing campaigns and brand partnerships): Planning and executing integrated campaigns across competitive games and partner activations with an accent on creative briefs, cross-functional coordination, and fan-focused marketing. Focus on managing end-to-end production, tracking campaign performance, and applying audience insights to improve future campaigns.
Location: Sao Paulo, Brazil — hybrid
Company
develops campaigns across competitive games and brand partnerships for its esports audience and partners.
What you will do
- Own integrated marketing campaigns from concept and briefing through production, launch, and post-campaign review.
- Build project plans with timelines, deliverables, owners, approval steps, and budgets.
- Develop campaign concepts and creative briefs based on audience insights, brand goals, and partner objectives.
- Coordinate Sales & Partnerships, Creative, Production, and other teams while tracking deliverables and approvals.
- Define success metrics, monitor campaign performance and audience response, and recommend improvements.
- Improve campaign workflows and use AI and emerging tools for planning, management, and reporting.
Requirements
- 3+ years of experience in marketing, campaign management, project management, content production, creative operations, or a related field.
- Experience managing marketing campaigns or creative projects from concept and briefing through completion.
- Strong project management, organizational, written, verbal, and presentation skills.
- Experience creating creative briefs, project plans, timelines, and deliverables for creative or production teams.
- Experience collaborating cross-functionally with creative, production, social, content, talent, partnerships, or communications teams.
- Bachelor’s degree in Marketing, Communications, Advertising, Media, Business, or a related field preferred; equivalent experience may be considered.
Nice to have
- Experience in gaming, esports, sports, entertainment, digital media, or an agency environment.
- Experience with brand partnerships or sponsored campaigns.
- Familiarity with gaming and esports audiences and culture.
- Experience with ClickUp, Canva, Adobe Creative Suite, or comparable tools.
Culture & Benefits
- Hybrid work arrangement in Sao Paulo, Brazil.
- Hands-on collaboration across marketing, creative, production, partnerships, and other functions.
- PJ (Pessoa Jurídica) contract.
- Full-time employment type.
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