CRM Manager (Spanish Market)

Location: Limassol, Cyprus; 100% on-site. Full-time, Monday to Friday, office-based. Remote and hybrid work arrangements are not available.

Company

hirify.global is a platform provider delivering casino and sports betting brands through product execution, localization, local partnerships, compliance, and customer experience.

What you will do

• Develop and optimize data-driven CRM strategies across the customer lifecycle to improve retention, loyalty, engagement, and customer lifetime value.
• Execute personalized multichannel campaigns and customer journeys.
• Analyze customer behavior and build audience segments to support targeted offers, campaigns, and promotions.
• Collaborate with multiple departments to align promotions and offers with business objectives.
• Track campaign KPIs and prepare reports and insights on engagement, retention, and revenue growth.
• Monitor competitor activity and maintain compliance and competitive best practices.

Requirements

• Extensive hands-on CRM experience in growth, retention, and player engagement across the Spanish market.
• Experience in the iGaming industry, including knowledge of player lifecycles, bonus mechanics, and loyalty programs.
• High-level English proficiency in written and verbal communication.
• Proven CRM management experience with a results-driven approach and measurable business outcomes.
• Strong knowledge of CRM systems and an analytical, technical mindset for interpreting data and deriving actionable insights.
• Excellent communication and collaboration skills for working with diverse stakeholders and developing targeted campaigns.

Culture & Benefits

• Relocation package including flight tickets and two weeks of hotel accommodation.
• Attractive office location and facilities.
• Supportive and collaborative work environment with birthday presents.
• 24 days of vacation per year.
• Medical insurance.