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Описание вакансии
Текст:
TL;DR
Head of Product Marketing (Fintech) (Payments/Spend/Billing/Business Accounts): Leading and scaling Airwallex’s global product marketing function across four financial product pillars with an accent on positioning, messaging, multi-market launches, and cross-functional go-to-market execution. Focus on building a global PMM organization, developing competitive intelligence and sales enablement, measuring campaign performance, and designing agentic workflows for marketing operations.
Location: San Francisco, United States
Company
Airwallex provides unified payments and financial infrastructure for global businesses, combining proprietary technology with business accounts, payments, spend management, treasury, billing, and embedded finance products.
What you will do
- Own the global product marketing strategy across Payments, Spend, Billing, and Business Accounts.
- Build and lead a PMM team responsible for each product pillar.
- Define positioning, messaging, and go-to-market motions for launches across more than 10 global markets.
- Partner with Product, Communications, Growth, Design, Legal, and Commercial teams on integrated launches.
- Develop competitive intelligence and sales enablement capabilities across product lines.
- Measure and optimize PMM-led campaigns and design agentic workflows for insights generation and go-to-market activities.
Requirements
- 10+ years of experience in B2B product marketing, including 3–4 years leading a PMM organization.
- Experience running complex, multi-product, multi-market launches and developing go-to-market strategies.
- Strong expertise in competitive positioning, customer insight, and product storytelling.
- Excellent written and verbal communication skills, with the ability to work strategically and execute directly.
- Ability to collaborate with stakeholders across functions and seniority levels.
- Background in fintech, payments, or B2B SaaS is strongly preferred.
Nice to have
- Experience with agentic AI or developer-facing products.
- Experience at a high-growth scale-up with rapid product expansion.
Culture & Benefits
- Builder-oriented environment with strong ownership, curiosity, and first-principles decision-making.
- Opportunity to work on high-visibility problems in global financial infrastructure.
- Cross-functional collaboration with product, commercial, communications, growth, design, and legal teams.
- Focus on accelerated learning and meaningful impact in a fast-moving fintech environment.
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