4 дня назад
Digital Experience Specialist (Digital Marketing)
Вакансия из Hirify Global, списка международных tech-компанийДля мэтча и отклика нужен Plus
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Digital Experience Specialist (Digital Marketing): Designing and delivering personalized digital marketing experiences for customer audiences in owned channels and paid media with an accent on analytics, audience targeting, campaign optimization, and SEO. Focus on building data-driven audiences, integrating marketing tools, analyzing customer journeys, and executing A/B testing and conversion rate optimization.
Location: Hybrid role based in Athens, Attiki, Greece, with remote and office-based working and an option to work from abroad.
Company
is an international telecommunications company serving millions of customers through connectivity and digital services.
What you will do
- Design and maintain customer audiences using data management tools and signals from multiple sources.
- Develop personalization strategies and targeting techniques for digital campaigns across owned channels and paid media.
- Provide marketing intelligence, customer behavior insights, and campaign performance analysis to internal stakeholders.
- Build funnels and support marketing automations for selected customer audiences.
- Execute conversion rate optimization through A/B and multivariate testing, heat maps, analytics, and surveys.
- Conduct keyword research, on-page SEO optimization, and marketing-tool integrations through tag management.
Requirements
- BSc or MSc in Computer Science, Information Systems, Business Studies, or a related field with strong technical skills.
- 2–5 years of experience in digital marketing, analytics, personalization, or a similar role.
- Experience with Google Analytics or Adobe Analytics and personalization or A/B testing tools such as Adobe Target or Optimizely.
- Knowledge of SEO tools such as Moz or SEMrush, plus tag management systems including Google Tag Manager or Tealium.
- Working knowledge of HTML, CSS, cookies, JavaScript, and jQuery.
- Experience coordinating concurrent projects with internal and external business partners; telco industry experience is strongly preferred.
Nice to have
- Knowledge of audience-building tools and customer data platforms.
- Relevant platform certifications.
Culture & Benefits
- Hybrid working with remote-work equipment and the option to work from abroad.
- Private health and medical insurance, competitive pay, bonus, and remuneration package.
- Unlimited access to learning resources and training.
- Sixteen weeks of fully paid parental leave for all employees.
- Additional , Family, and Volunteering days off.
- Employee connectivity services, office amenities, and special discounts.
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