Media Planner (Digital Media)

Location: Boston, United States

Salary: USD $60,800–$89,600 annually

Company

hirify.global is a networked experience agency combining data, technology, creative, media, and strategy to serve leading global brands.

What you will do

• Develop strategic channel and media approaches with the media supervisor.
• Manage and mentor an associate planner across creative specifications, insertion orders, trafficking, and campaign monitoring.
• Develop and evaluate RFPs, recommend media vehicles, and use media research tools to support buying decisions.
• Build vendor relationships and manage cross-departmental campaign execution questions.
• Analyze campaign results and turn findings into concise, actionable recommendations.

Requirements

• Four-year college education and 2–4 years of experience as a media assistant or planner.
• Experience with multichannel media planning, preferably at a creative agency.
• Strong familiarity with the digital environment and the media planning and buying process.
• Understanding of advertising and direct marketing performance metrics and media research tools.
• Ability to translate client objectives into clear media strategies.
• Willingness to travel as needed.

Nice to have

• Familiarity with prompt-based interaction and generative AI tools such as ChatGPT, Google Gemini, DALL·E, or Midjourney.

Culture & Benefits

• Inclusive environment focused on belonging and equitable experiences.
• Medical, dental, vision, and disability coverage.
• 401(k), parental and family care leave, and family-forming assistance.
• Tuition reimbursement and flexible paid time off.