SEO / GEO Lead (Medtech)

Location: Lisbon, Portugal. Full-time role with up to 10% domestic and international travel, including overnight out-of-town stays.

Company

hirify.global is a medical technology company developing clinically differentiated solutions, integrated technologies, and products that improve patient outcomes and transform workflows.

What you will do

• Set SEO and GEO governance standards, requirements, and optimization priorities across corporate, professional, consumer, and marketplace digital properties.
• Partner with Web, Content, and Marketplace teams on technical fixes, taxonomy, and content discoverability.
• Develop reporting on search visibility, rankings, traffic quality, and growth opportunities.
• Embed SEO requirements into templates, migrations, content standards, and experimentation plans.
• Ensure search readiness across website migrations and replatforming initiatives.

Requirements

• At least 5 years of experience in technical SEO across web and ideally marketplace environments.
• Bachelor’s degree in Marketing, Communications, Information Technology, or a related field.
• English required.
• Ability to translate SEO requirements into technical and content backlogs.
• Understanding of emerging AI search and GEO practices and their business impact.
• Strong analytical skills with hands-on experience in SEO reporting and tooling; Microsoft Office proficiency required.

Nice to have

• Experience serving professional or clinical and consumer audiences.
• Marketplace SEO experience, such as Amazon.
• Familiarity with structured data, CMS platforms, and site migrations.
• Cross-functional partnership skills with a commercial focus and a continuous-improvement mindset.

Culture & Benefits

• Work within the Global Digital Center of Excellence.
• Collaborative environment focused on scientific excellence, continuous improvement, and innovation.
• Opportunity to contribute to medical technology, patient care, and patient outcomes.
• Domestic and international travel of up to 10% is part of the role.