Marketing Activations Intern (Gamedev)

Location: Barcelona, Spain; hybrid work model

Company

hirify.global develops games and creates live entertainment experiences through in-game activations, IP collaborations, and marketing operations.

What you will do

• Support the Principal Activations Manager in coordinating IP activations from concept through implementation.
• Contribute creative concepts for integrating characters, cars, dialogue, content, and game modes into games.
• Collaborate with Product, Game Design, Art, QA, Game Economy, and marketing teams to deliver engaging player experiences.
• Align social media, influencer campaigns, user acquisition, and other promotional activities with in-game activations.
• Coordinate the creation and approval of trailers, web assets, screenshots, and store descriptions.
• Research potential IPs, audiences, and collaboration opportunities using player insights and market trends.

Requirements

• Interest in gaming, entertainment, IP partnerships, and live operations.
• Ability to combine creativity, coordination, and analysis in activation planning.
• Ability to coordinate deliverables and communicate progress across internal teams and external IP partners.
• Ability to work with IP guidelines, partner approval requirements, and promotional asset processes.

Culture & Benefits

• Hands-on experience across gaming, entertainment, IP partnerships, and live operations.
• Collaboration with Operational Marketing, Product, Partnerships, Community, Influencer Marketing, User Acquisition, and Marketing Art.
• Increasing ownership over activations and opportunities to contribute to the collaboration roadmap.

Hiring process

• Recruiter interview.
• Hiring manager interview.
• Case study or test followed by a final interview.