Director, Analytics & Marketing Intelligence – Automotive

Location: London, United Kingdom. Hybrid working with teams in the office an average of four days a week.

Company

hirify.global is a global creative agency within WPP, combining brand experience, customer experience, commerce, technology, data, analytics, and marketing intelligence for major international brands.

What you will do

• Lead marketing analytics and intelligence across European markets for a major automotive client.
• Translate customer behaviour, market information, and performance data into actionable insights and strategic recommendations.
• Advise senior client stakeholders on marketing effectiveness, customer growth, and business performance.
• Build trusted client partnerships and lead senior conversations on business challenges, growth opportunities, and analytics.
• Develop propositions, scopes of work, pitches, and new business opportunities while managing commercial considerations and account profitability.
• Coordinate cross-functional teams across data, strategy, media, technology, customer experience, and creative capabilities.

Requirements

• Deep automotive sector experience, including knowledge of its customers, commercial challenges, and marketing landscape.
• Extensive experience in marketing analytics, data, measurement, and/or marketing intelligence.
• Experience advising senior stakeholders and converting complex data into clear strategic recommendations.
• Strong commercial, consulting, communication, presentation, and problem-solving skills.
• Experience developing client relationships, leading cross-functional teams, and working across multiple markets.
• Additional European language skills are advantageous.

Culture & Benefits

• Flexible hybrid-working schedule.
• Annual leave allowance, pension allowances, life assurance, permanent health insurance, and BUPA.
• Enhanced family-friendly policies, well-being programme, and employee assistance support.
• Cycle to Work Scheme, eye-care and glasses vouchers, season ticket loans, and WPP discounts.
• Long-term career development plan, learning and development activities, and online learning platforms.