Head of Marketing / Product Marketing Manager (AI)

Location: Fully remote with no geographic restrictions; flexible schedule.

Salary: from 200,000 RUR net per month.

Company

Product company building an autonomous AI agent platform for business process automation in the US B2B market.

What you will do

• Build the marketing function end-to-end, including strategy, positioning, go-to-market, demand generation, and analytics.
• Define ICPs, map decision-makers, develop value propositions, and conduct customer development with US clients.
• Design segment-specific self-serve and sales-led go-to-market motions and provide sales enablement materials.
• Develop demand and pipeline through paid acquisition, SEO, AEO/GEO, content, webinars, partnerships, affiliates, communities, and ABM.
• Improve activation, trial-to-paid conversion, onboarding, retention, and account expansion with the product team.
• Own CAC, LTV, channel payback, attribution, marketing contribution to ARR, contractors, agencies, budgets, and AI-powered workflow automation.

Requirements

• At least two years of experience marketing products in the US with personal ownership of budgets and metrics.
• Strong B2B SaaS knowledge, including subscription models, long sales cycles, multiple decision-makers, and SMB versus enterprise motions.
• Experience running the full cycle from positioning and go-to-market through funnel management and account expansion.
• Understanding of US buyer search behavior, purchasing decisions, and category opinion formation.
• Experience building effective agentic workflows; strong numerical skills with GA4, GTM, advertising platforms, attribution models, and unit economics.
• Native-level English marketing copywriting and readiness to present quantified case studies.

Nice to have

• Experience launching an AI or SaaS product from scratch in the US market.
• Hands-on AEO and GEO experience.
• Product-led growth experience.
• Marketing team management experience.

Culture & Benefits

• Fully remote work with no geographic restrictions and a flexible schedule.
• Evaluation based on outcomes rather than hours worked.
• Full ownership and autonomy across strategy, budget, and team.
• Direct collaboration with the founder and fast decision-making.
• Corporate training and travel to industry conferences.

Hiring process

• Provide details about US-market projects, segments, and areas of ownership.
• Describe managed channels, budgets, and quantified results.
• Explain how AI agents are integrated into personal workflows; portfolio and case-study examples are welcome.