Head of User Acquisition

Location: Barcelona, Spain

Company

hirify.global is a US-based product company focused on mobile app monetization, with offices in Warsaw, Barcelona, and Parkland, Florida, and a globally distributed team.

What you will do

• Develop and execute user acquisition strategies aligned with quarterly and yearly company goals.
• Identify growth opportunities, scale acquisition spend, and maximize ROAS across casual, ad-monetized evergreen mobile games.
• Build and lead high-performing UA and Creative teams while improving media buying processes and operational efficiency.
• Lead business development with advertising networks, including partnership negotiations and exclusive deals.
• Collaborate with engineering, product, and monetization teams on campaign automation, reporting, and ARPU optimization.
• Analyze performance data, monitor competitors and industry trends, and provide actionable recommendations to stakeholders.

Requirements

• At least 5 years of experience in user acquisition or media buying for mobile app products.
• Proven experience building and scaling acquisition strategies with a focus on growth and efficiency.
• Strong knowledge of CPI networks, DSPs, Google Ads, and other digital buying platforms.
• Experience with resource allocation, marketing spend optimization, and team capacity planning.
• Strong problem-solving, critical-thinking, communication, and cross-functional collaboration skills.
• Advanced Business English required, particularly in writing and speaking.

Nice to have

• Experience scaling mobile games into the top 50 grossing titles.
• Experience with casual evergreen games, including puzzles, word games, dominoes, and card games.

Culture & Benefits

• Work with an internationally dispersed team across multiple offices and remote locations.
• Support for continuous learning, personal growth, and career development.
• Opportunity to make a direct impact on the growth of mobile games and the company.
• Collaborative environment focused on innovation, complex problem-solving, and measurable impact.