обновлено 9 месяцев назад
Head of User Acquisition
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
Location: Remote with offices in Warsaw, Barcelona, and Virginia
is a US-based product company specializing in mobile app monetization with a global presence.
Overview
Lead the User Acquisition strategy for a portfolio of casual, ad-monetized evergreen mobile games. Drive growth, maximize ROAS, and build a high-performing team while collaborating across departments to optimize monetization and campaign efficiency.
What you will do
- Develop and execute comprehensive UA strategies aligned with company goals.
- Identify growth opportunities and scale user acquisition spend efficiently.
- Build and lead a high-performing UA and Creative team.
- Manage partnerships and negotiate exclusive deals with networks.
- Collaborate with engineers to automate campaign management and reporting.
- Analyze data and monitor industry trends to optimize performance.
Requirements
- 5+ years experience in user acquisition/media buying for mobile apps
- Advanced Business English proficiency
- Proven track record in scaling UA strategies focused on growth and efficiency
- Strong knowledge of digital buying platforms including CPI networks, DSPs, Google Ads
- Excellent communication and cross-department collaboration skills
- Experience in resource allocation and team bandwidth optimization
Nice to have
- Experience scaling mobile games to top 50 grossing
- Experience with casual evergreen mobile games (puzzles, word games, dominoes, card games)
Culture & Benefits
- Internationally dispersed, diverse, and collaborative team
- Focus on continuous learning, growth, and impact
- Data-driven decision making with a lean startup mentality
- Transparent, straightforward communication with no politics
- Ownership and accountability encouraged at all levels
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