Senior Brand Intelligence Manager

Location: New York, United States

Company

hirify.global is a growing public enterprise software company serving professional and regulated industries.

What you will do

• Design and execute brand health and perception research, including surveys, tracking studies, and ad-hoc analyses.
• Maintain dashboards and reporting frameworks that show brand performance over time.
• Run media and social listening programs and develop measurement frameworks for brand presence, competitor activity, and category trends.
• Define methodologies for ambiguous strategic research questions and deliver actionable findings.
• Combine primary research, secondary data, and internal data into recommendations for marketing decisions.
• Partner with Creative, Communications, Product Marketing, Campaigns, and Marketing Operations to influence storytelling, strategy, and go-to-market decisions.

Requirements

• 8+ years of experience in market research, brand insights, or audience intelligence.
• Experience in-house at a B2B technology, enterprise software, or AI company; experience with legal, financial services, accounting, or consulting industries is advantageous.
• End-to-end quantitative research experience, including questionnaire design, sampling, data collection, analysis, and reporting.
• Hands-on experience with media and social listening platforms and the ability to build measurement frameworks.
• Strong audience-aware communication skills and the ability to translate datasets into decisions and recommendations.
• Comfort building a newly established function, identifying opportunities, and working without an established playbook.

Nice to have

• Experience with advanced statistical methods.
• Background in regulated industries such as legal, financial services, accounting, or consulting.

Culture & Benefits

• Modern, flexible work environment focused on collaboration, creativity, innovation, and teamwork.
• Professional development support, including training and continuing education reimbursement.
• Modern open offices with complimentary lunches and fully stocked kitchens.
• Wellness programs, flexible time off, and family-formation benefits.
• Paid volunteer time off and donation matching.

Hiring process

• The interview process generally includes three or more virtual or in-person meetings.