Marketplace Experience Associate - NYC UGG

Location: New York, New York (Remote); regular travel within the local market to retail locations and activations is required.

Salary: $73,400–$91,800 per year in New York, New York. Individual pay depends on location, skills, experience, and education or training.

Company

hirify.global develops and manages premium footwear and lifestyle brands, including UGG.

What you will do

• Lead field intelligence efforts across key stores, reporting on retail performance, consumer engagement, competitor activity, trends, and local consumer behavior.
• Execute UGG’s marketplace experience strategy across wholesale, direct-to-consumer, and experiential touchpoints.
• Support localized brand activations, events, partnerships, new store openings, and influencer initiatives.
• Build relationships with local tastemakers, cultural influencers, community leaders, wholesale partners, and store teams.
• Conduct product and brand training for wholesale partners and ensure consistent visual merchandising, storytelling, and consumer interactions.
• Prepare project recaps and share field insights with corporate marketing and retail teams.

Requirements

• 3+ years of experience in retail, brand marketing, visual merchandising, experiential marketing, or a related field.
• Strong knowledge of the local market, consumer behaviors, cultural trends, and consumer engagement.
• Experience conducting product and brand training with retail or wholesale partners.
• Strong communication, presentation, relationship-building, problem-solving, and collaboration skills.
• Ability to work independently while staying connected to broader teams and rallying organizational adoption.
• Ability to travel within the New York market to retail locations and activations.

Culture & Benefits

• Inclusive workplace focused on authenticity, diversity, equity, and belonging.
• Competitive compensation programs and bonuses.
• Financial planning and wellbeing programs.
• Paid time away supporting family needs, health, and recovery.
• Brand discounts, community-based programs, and other perks.
• Professional development, health, and wellness programs.