Brand Manager, Away From Home - Philadelphia (CPG)

Location: Chicago/Aon Center, Chicago, IL, United States

Base salary: $120,800–$151,000 per year, plus eligibility for a performance-based bonus.

Company

hirify.global is a consumer packaged goods company focused on building food brands and delivering products across retail and Away From Home channels.

What you will do

• Own the PHILADELPHIA brand within the Away From Home foodservice business.
• Develop brand business strategy, portfolio management plans, and three-year growth plans using consumer, operator, market, and business insights.
• Lead SKU rationalization, strategic prioritization, pack and price architecture, and product catalog management.
• Partner with innovation, R&D, Finance, Marketing, Consumer Insights, and Project Management on product renovation, maintenance, and commercialization initiatives.
• Lead B2B and B2B2C media strategy and execution, integrate Away From Home into the masterbrand B2C communications plan, and develop customer partnership ideas.
• Present brand and business recommendations to platform general management and business unit leadership.

Requirements

• Seasoned marketing experience in an established or startup CPG company, or agency-side experience in advertising, consulting, or media.
• Strategic marketing capability, including situation assessment, marketing plan development, and tactical plan development.
• Experience managing cross-functional teams and collaborating with internal and external partners.
• Experience developing marketing campaigns.
• Ability to manage simultaneous projects and deliver within agreed timelines.
• Bachelor’s degree preferred.

Culture & Benefits

• Healthcare coverage and protection plans for employees and eligible dependents.
• Paid time off, company holidays, leave of absence, flexible work arrangements, recognition, and training.
• Medical, prescription drug, dental, vision, screening, and assessment programs.
• Employee assistance, wellbeing, family support, life, disability, and accidental death and dismemberment programs.
• 401(k) and learning opportunities supporting physical, social, emotional, and financial wellbeing.