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6 дней назад

Manager, Digital Sales Marketing (SEO/GEO)

Тип работы
fulltime
Грейд
senior
Английский
b2
Страна
Malaysia
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

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TL;DR
Manager, Digital Sales Marketing (SEO/GEO): Driving full-funnel inbound vendor lead generation across Europe and Turkey with an accent on paid acquisition, organic search, and Generative Engine Optimization. Focus on optimizing localized content, structuring data for AI search engines, running A/B tests, and improving conversion efficiency across a dual-sided marketplace.

Location: Kuala Lumpur

Company

hirify.global operates a dual-sided digital marketplace with vendor acquisition programs across Europe and Turkey.

What you will do

  • Manage a balanced inbound acquisition mix across paid social, paid search, and organic channels.
  • Develop localized SEO and content strategies for landing pages, blogs, and signup flows targeting high-intent B2B vendor searches across Turkey and the EU.
  • Optimize web content, structured data, and brand citations for visibility in AI search engines, LLMs, and conversational bots.
  • Analyze user journeys and run A/B tests to improve conversion from first interaction to lead generation.
  • Manage multi-channel marketing campaigns for the supply side of a dual-sided digital marketplace.
  • Collaborate with Sales, Marketing, and Product to improve inbound lead generation.

Requirements

  • 5+ years of growth marketing experience managing paid and organic B2B acquisition channels.
  • Strong technical and strategic knowledge of on-page, technical, and local SEO across European markets.
  • Expertise in paid performance channels, budget allocation, and ROAS tracking.
  • Strong analytical skills for measuring experimental impact on lead generation.
  • Fluent English, written and spoken, is required for collaboration across regional and international teams.
  • Detail-oriented, proactive, dynamic, and effective in a fast-paced environment.

Nice to have

  • Experience with Generative Engine Optimization, AI retrieval, structured schema data, and brand authority in AI-generated search results.
  • Conversational Turkish.

Culture & Benefits

  • Collaboration across regional and international teams.
  • Cross-functional work with Sales, Marketing, and Product divisions.
  • Fast-paced environment focused on measurable acquisition performance.

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