Senior Marketing Manager – Business and Motoring Products (Automotive)

Location: Hybrid, 3 days per week at the Sydney Olympic Park office or City location when required; Sydney, Australia

Employment: Full-time, fixed-term for just over 12 months.

Company

hirify.global is an Australian member-owned organisation operating roadside assistance, electric vehicle charging, parks and resorts, car rental, ferry, and cruising businesses.

What you will do

• Lead and support a small team of marketers, building capability and developing a high-performing team.
• Develop and deliver marketing strategies for B2B, Batteries, Driver Training, and other ancillary products.
• Drive acquisition, lifecycle communications, engagement, and retention across large fleet and SME customer groups.
• Identify partnerships, events, and new growth opportunities across B2B and ancillary product portfolios.
• Plan and manage integrated campaigns using insights, segmentation, analytics, and test-and-learn optimisation.
• Collaborate with Sales, Product, Digital, Brand, Insights, Data, and Analytics teams while managing budgets and campaign performance.

Requirements

• 8–10 years of solid marketing experience, ideally at middle-manager level.
• Proven ability to develop marketing strategy and manage campaigns across integrated communication channels.
• Experience leading people, building capability, and supporting teams through change.
• Strong influencing and relationship-building skills with internal and external stakeholders.
• Commercial mindset with the ability to use data, insights, and performance metrics to deliver business outcomes.
• Marketing-related qualifications such as a Bachelor of Commerce, Bachelor of Business, or MBA are beneficial.

Nice to have

• Experience in a membership-driven or fast-paced retail environment.

Culture & Benefits

• Progressive flexibility, leave, and wellbeing benefits.
• Travel discounts on SIXT car rental, cruises, and NRMA Holiday Parks and Resorts accommodation.
• Complimentary Roadside Assistance membership and My NRMA Rewards discounts.
• Discounts on NRMA personal insurance products.
• Opportunities to grow, progress, or relocate within the hirify.global and across different locations.
• Inclusive workplace welcoming people from diverse backgrounds and communities.