2 дня назад
Growth Lead, Performance (AI)
160 000 - 210 000$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Growth Lead, Performance (AI): Building and scaling paid social, paid search, and broader demand-generation channels into qualified pipeline and revenue engines with an accent on creative testing, conversion, measurement, and optimization. Focus on designing high-velocity experiments, allocating investment by CAC and pipeline efficiency, and using AI and automation to accelerate campaign development and analysis.
Location: On-site at 's New York headquarters
Compensation: $160,000–$210,000 annual on-target earnings, plus bonus and equity.
Company
is a Series B startup building AI-powered conversational agents for home service companies, helping handle inbound calls, book jobs, qualify leads, and increase revenue.
What you will do
- Build and scale paid social and paid search into major revenue drivers.
- Own paid acquisition end to end, including strategy, execution, budget allocation, creative testing, conversion, measurement, and optimization.
- Build a high-velocity experimentation engine across audiences, messaging, creative, offers, and landing pages.
- Translate customer insights and performance data into campaigns for home services operators and qualified pipeline.
- Set performance targets and allocate investment based on pipeline quality, CAC, channel efficiency, and revenue.
- Partner with Sales, RevOps, and Product Marketing while identifying and scaling new growth channels beyond paid acquisition.
Requirements
- 5+ years of experience in performance marketing, growth marketing, or demand generation, ideally in a fast-growing B2B technology company.
- Demonstrated experience personally building and scaling paid social programs, with deep expertise in Meta.
- Strong paid search experience across media, creative, conversion, and measurement.
- Experience managing meaningful budgets and investment decisions based on qualified pipeline, marginal efficiency, and growth potential.
- Ability to combine analytical rigor with creative judgment and manage toward qualified pipeline and revenue.
- Willingness to work in person in New York City.
Nice to have
- Experience marketing to mid-market buyers in a high-velocity sales motion.
- Experience in vertical SaaS or home services.
- Experience building new growth channels from zero and scaling them into meaningful pipeline sources.
Culture & Benefits
- Medical, dental, and vision insurance.
- Company-sponsored 401(k) through Vestwell and flexible PTO with U.S. federal holidays.
- Company-wide off-sites and a fast-moving, collaborative environment for builders.
- Daily in-office lunch, dinner when working late, commuter benefits, and late-night rideshare.
- Standing desks, workspace accommodations, and core tools and software provided.
Hiring process
- Final compensation is determined based on experience, skills, and qualifications during the interview process.
- Recruiting provides full compensation details as the process progresses.
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