5 дней назад
Product Marketing Specialist (Generative AI)
75 000 - 110 000$
Вакансия из Hirify Global, списка международных tech-компанийДля мэтча и отклика нужен Plus
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Product Marketing Specialist (Generative AI): Supporting the launch and growth of enterprise networking products with an accent on product positioning, messaging frameworks, and go-to-market execution across e-commerce, retail, and digital channels. Focus on translating complex networking technologies into customer benefits, developing launch assets, and using Generative AI tools to accelerate marketing insights and creative workflows.
Location: Irvine, California, United States; on-site
Salary: $75,000–$110,000 per year
Company
provides networking devices and smart home products to customers in more than 170 countries.
What you will do
- Support go-to-market planning and launch execution for B2B enterprise networking products.
- Develop launch briefs covering product stories, positioning, messaging, and channel strategy.
- Translate complex networking technologies into clear benefits for technical and non-technical audiences.
- Create product landing pages, launch presentations, sales enablement materials, digital marketing assets, and packaging assets.
- Coordinate with product management, marketing, sales, e-commerce, design, and content teams.
- Monitor competitor products and messaging to identify positioning and differentiation opportunities.
Requirements
- 2+ years of product marketing experience, specifically in enterprise electronics.
- Experience supporting B2B electronics products and creating e-commerce product content.
- Strong storytelling, messaging development, communication, organization, and project-management skills.
- Ability to translate technical features into clear customer benefits.
- Knowledge of Generative AI in marketing and creative workflows, including experience using AI tools to generate insights and accelerate iteration.
- Ability to work independently, manage multiple projects, and collaborate in a fast-moving environment.
Nice to have
- Experience working in cross-functional product launch teams.
- Familiarity with enterprise retail or online marketplace channels.
Culture & Benefits
- Fully paid medical, dental, and vision insurance, with partial dependent coverage.
- 401(k) contributions.
- 15 days of accrued vacation and 11 paid holidays.
- Bi-annual pay increases and health and wellness benefits, including a free gym membership.
- Quarterly team-building events and an inclusive, growth-oriented workplace.
- Visa sponsorship is not available.
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