China Marketing & Communications Director (AI)

Location: Shanghai (JingAn), China

Company

hirify.global operates in the B2B technology sector, serving automotive, industrial, and consumer markets.

What you will do

• Lead the China marketing and communications team and translate business priorities into measurable initiatives.
• Build NXP’s physical AI brand narrative across automotive, industrial, and consumer growth markets in China.
• Partner with Greater China and sales leadership on positioning, executive communications, thought leadership, and stakeholder engagement.
• Accelerate AI-enabled digital customer journeys through content, integrated campaigns, and initiatives with distributors and partners.
• Develop media, analyst, influencer, developer, university, technology partner, and ecosystem relationships.
• Coordinate industry events, technology days, customer training, and performance reporting.

Requirements

• Senior manager or director-level experience in AI-enhanced marketing and communications, digital marketing, public relations, branding, executive communications, or a related field.
• 10+ years of experience in corporate communications, branding, digital marketing, or related leadership roles.
• Proven experience developing integrated marketing and communications strategies or thought-leadership programs in China with measurable business outcomes.
• Experience with reputation management, executive positioning, crisis communications, market insights, media performance, and audience engagement metrics.
• Strong understanding of China’s media, technology, and business landscape, plus experience in the B2B technology industry.
• Master’s degree in Communications, Public Relations, Marketing, Journalism, Business, or a related field; excellent English communication skills required.

Culture & Benefits

• Work with stakeholders across general management, sales, strategy, R&D, innovation labs, and manufacturing.
• Collaborate across global and regional teams in a matrixed organization.
• Engage with customers, partners, industry forums, NGOs, government stakeholders, trade activities, and employees.
• Operate in a fast-paced environment requiring organization, adaptability, curiosity, and entrepreneurial drive.