CRM Lead (Fintech)

Location: On-site in Dubai, United Arab Emirates

Company

hirify.global operates a global performance-based capital platform through its flagship brand, FundedNext, serving traders worldwide.

What you will do

• Audit existing CRM platforms, data feeds, and automation, documenting current capabilities and gaps.
• Select and implement the CRM technology stack in collaboration with Data and Engineering.
• Create a unified customer data model for segmentation, personalisation, and reporting.
• Design onboarding journeys to convert registered users into active funded traders within 30 days.
• Build retention, re-engagement, and loyalty programs across the trader lifecycle.
• Define the CRM roadmap, establish KPIs, report to leadership, and align CRM with Product, Data, and Growth.

Requirements

• Experience building CRM programs rather than only managing existing campaigns.
• End-to-end ownership of CRM platforms, including segmentation, automation, A/B testing, and deliverability.
• Journey-focused thinking and the ability to design lifecycle experiences.
• SQL basics, cohort analysis, funnel analysis, and the ability to translate data into decisions.
• Experience managing a direct report or leading a cross-functional workstream.
• Availability to work on-site in Dubai, United Arab Emirates.

Nice to have

• Fintech or trading experience.

Culture & Benefits

• Work within a global platform serving users across more than 170 nations.
• Collaborate across Product, Data, Growth, and Engineering.
• Focus on performance, innovation, and measurable business impact.

Hiring process

• 30-minute HR interview with a Talent Acquisition team member.
• 45-minute problem-solving interview.
• 60-minute Bar Raiser interview.