1 месяц назад
Paid Social Media Coordinator (Paid Search)
Мэтч & Сопровод
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Описание вакансии
Текст:
TL;DR
Paid Social Media Coordinator (Paid Search): Coordinating and executing structured paid search campaigns across Google Search and Apple Search Ads with an accent on campaign standardisation, optimisation workflows, reporting, and compliance. Focus on auditing account structures, managing keyword and ad copy processes, monitoring performance and competitors, and coordinating Creative, Compliance, SEO, and Analytics stakeholders.
Location: Full-time onsite at the Melbourne office, Australia
Company
is a high-growth technology company creating and operating brands including Stake, KICK, and Games.
What you will do
- Maintain campaign structures, naming conventions, account hierarchies, trafficking standards, documentation, and quality controls across Google Search and Apple Search Ads.
- Manage optimisation schedules covering bid reviews, keyword analysis, match type audits, negative keywords, and Quality Score reviews.
- Review performance data and prepare daily, weekly, monthly, and quarterly insights using internal tools, SA360, and analytics platforms.
- Support keyword research, Responsive Search Ads, ad extensions, promotional copy, testing workflows, and compliance reviews.
- Monitor competitor search activity, including share of voice, ad copy, keywords, and promotions.
- Coordinate work between Paid Media, SEO, Creative, Compliance, Analytics, and other internal stakeholders.
Requirements
- 1–2 years of experience in paid search, digital marketing, or a related field.
- Foundational knowledge of Google Ads, campaign structure, bidding, match types, Quality Score, and ad formats.
- Strong organisational skills with the ability to manage multiple accounts, tasks, and deadlines accurately.
- Comfort working with data and presenting performance information clearly.
- Proficiency in Google Sheets or Excel.
- Strong written communication skills for concise audience-specific insights summaries.
Nice to have
- Experience with SA360, DV360, The Trade Desk, or equivalent programmatic platforms.
- Experience with Meta, TikTok, Reddit, Snap, or X advertising platforms.
- Familiarity with Apple Search Ads and app acquisition campaigns.
- Experience with GA4, Looker, or Tableau.
- Google Ads or Meta Blueprint certification.
Culture & Benefits
- On-the-job learning opportunities and opportunities for internal progression.
- Market-synced pay and a performance-based bonus of up to 20%.
- 18 weeks of paid parental leave for primary carers and 12 weeks of paid transition support on return.
- Employee Assistance Program, Wednesday massages, free coffee, juices, smoothies, and daily catered breakfast.
- Modern office facilities with company events, pool tables, table tennis, gaming consoles, and an F1 simulator.
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