4 дня назад
Manager, Brand PR (Fintech)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Manager, Brand PR (Fintech): Developing and executing 360-degree PR strategies, influencer campaigns, media placements, and PR events for financial solutions with an accent on media relations, KOL content, and campaign performance. Focus on managing PR agencies and partners, measuring engagement and ROI, and building relationships across media and influencer networks.
Location: NCR - WGC, Philippines
Company
operates GCash, a fintech platform focused on creating convenient financial solutions for Filipinos.
What you will do
- Develop and execute 360-degree PR strategies supporting business and marketing goals.
- Implement influencer and lifestyle publication initiatives across marketing campaigns.
- Build relationships with media outlets, influencers, KOLs, and external partners.
- Manage KOL content and press releases while monitoring engagement and organically seeded campaign ROI.
- Coordinate PR agencies and internal partners to deliver campaign plans on time.
- Organize and oversee PR events with the wider team.
Requirements
- 2+ years of experience in public relations, media relations, event management, or influencer marketing.
- Bachelor’s degree in Communications, Journalism, Marketing, Organizational Communication, or a related field.
- Existing network of media and influencer contacts.
- Strong time management, presentation, project management, and multitasking skills.
- Analytical mindset for measuring PR value, ROI, and campaign effectiveness.
- Strong stakeholder management across media, KOLs, external partners, and internal teams.
Culture & Benefits
- Career growth and development opportunities.
- Work with a collaborative team in the fintech industry.
- Competitive and flexible compensation and benefits package.
- Opportunity to contribute to financial solutions intended to improve everyday life in the Philippines.
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