3 часа назад
Performance Campaign Manager (Retail Media)
Вакансия из Hirify Global, списка международных tech-компанийДля мэтча и отклика нужен Plus
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Performance Campaign Manager (Retail Media): Planning, launching, and optimizing programmatic advertising campaigns for an online retailer with an accent on incremental sales, customer acquisition, audience targeting, and budget efficiency. Focus on analyzing ROAS and conversion performance, resolving targeting and traffic issues, and translating campaign data into actionable recommendations.
Location: Cape Town, South Africa
Company
is a South African online retailer building a retail media business within its e-commerce marketplace.
What you will do
- Plan, launch, manage, and optimize programmatic advertising campaigns against sales, acquisition, visibility, reach, ROAS, and conversion targets.
- Own the full campaign lifecycle, from targeting strategy and audience segmentation through delivery, completion, and reporting.
- Manage DSP campaign budgets, monitor pacing and spend, and maintain cost efficiency for clients.
- Use audience data and custom segments to target relevant customers across the marketing funnel.
- Troubleshoot targeting and traffic issues, reconcile discrepancies, and ensure campaigns deliver on schedule.
- Present campaign performance reports and actionable insights while collaborating with internal and external teams.
Requirements
- Diploma or advanced certificate in Media, Marketing, or Digital Advertising.
- At least 3 years of digital campaign management experience with e-commerce performance optimization outcomes.
- Experience planning, building, optimizing, and reporting on programmatic campaigns against commercial targets.
- Expertise in ROI, ROAS, CPC, CPM, bidding, Google Ads, and auction-based advertising platforms.
- Strong Excel or Google Sheets, numerical, analytical, reporting, and iterative optimization skills.
- Client-facing communication skills and the ability to present insights and strategies clearly.
Nice to have
- Experience with Amazon DSP or another relevant DSP.
- Previous programmatic media buying experience focused on e-commerce sales outcomes.
Culture & Benefits
- Market-related benefits and a fast-paced, challenging work environment.
- Emphasis on integrity, ownership, initiative, analytical decision-making, and solution-oriented execution.
- Opportunity to develop new retail media concepts and improve e-commerce customer experience.
- Equal opportunity employment with preference for applicants from previously disadvantaged groups and people with disabilities.
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