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2 часа назад

Content Marketing Manager (AI)

Тип работы
fulltime
Грейд
middle
Английский
b2
Страна
US
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

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TL;DR
Content Marketing Manager (AI): Developing and optimizing multi-channel content for a technical B2B SaaS laboratory informatics platform with an accent on SEO, storytelling, and sales enablement. Focus on creating case studies, white papers, webinars, and thought-leadership materials, analyzing content performance, and translating scientific and AI-driven product value for diverse audiences.

Location: New York City, NY, United States

Company

hirify.global is a B2B SaaS company building an AI-driven laboratory informatics platform for R&D organizations across scientific and industrial sectors.

What you will do

  • Develop and manage multi-channel content across blogs, social media, email campaigns, newsletters, webinars, case studies, white papers, and sales collateral.
  • Maintain the editorial calendar, publishing cadence, brand tone, messaging, and SEO objectives.
  • Collaborate with marketing, product, and sales teams to communicate product value to target audiences.
  • Analyze content performance and optimize on-page and off-page SEO, including website pages, blogs, and backlinking.
  • Lead webinar, thought-leadership, and event content, including topics, presentations, abstracts, promotional assets, and follow-up campaigns.
  • Conduct market and competitor research to keep content relevant to the B2B SaaS industry.

Requirements

  • Bachelor’s degree in Marketing, Communications, or a related field.
  • 3–4+ years of content marketing experience in the B2B SaaS industry.
  • Demonstrated ability to create content that drives brand awareness, lead generation, and customer engagement.
  • Strong SEO knowledge and experience with content management systems.
  • Excellent written and verbal communication skills, storytelling ability, and attention to detail.
  • Ability to analyze metrics, work independently, manage multiple projects, and travel approximately 10% of the time.

Nice to have

  • Experience with HubSpot, Outreach.io, Salesforce CRM, SEMRush, Google Analytics, Canva, Adobe tools, or Webflow.
  • Experience with graphic design and video editing tools.
  • Passion for science, chemistry, and/or artificial intelligence.
  • Aptitude for statistics and mathematics.

Culture & Benefits

  • Work in a small, high-impact marketing team within a young startup.
  • Fast-paced environment with opportunities to lead and identify new content initiatives.
  • Cross-functional collaboration with marketing, product, and sales teams.
  • Content work supporting scientific product development and AI-enabled laboratory workflows.

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