Field Marketing Manager (B2B SaaS)

Location: London, United Kingdom; Workplace: Hybrid. The role supports marketing activities across the UK, Benelux, and Nordics.

Company

hirify.global One is a B2B SaaS company providing an AI-powered integrated growth management platform with customer data, personalization, and journey orchestration capabilities.

What you will do

• Build and execute the marketing strategy for the UK, Benelux, and Nordics in collaboration with global marketing, local marketing, and sales teams.
• Manage demand generation, account-based marketing, events, customer marketing, web, content, and PR activities.
• Own event programme calendars, including speaker recruitment, logistics, hirify.global One-led events, and external industry events.
• Create locally relevant sales and campaign assets such as case studies, whitepapers, and guides.
• Measure programme performance and lead quality with sales, while maintaining accurate pipeline and forecasts.
• Identify market trends, emerging opportunities, competitive shifts, and initiatives that improve customer value.

Requirements

• At least 2 years of experience in B2B SaaS marketing, including demand generation, field marketing, and event management.
• Experience building and managing teams, with strong leadership skills.
• Knowledge of the digital marketing space and experience with marketing automation and CRM tools such as HubSpot, Marketo, Eloqua, Pardot, or Salesforce.
• Excellent written and oral communication skills, including the ability to create and present compelling marketing materials.
• Strong event planning, execution, creative problem-solving, attention to detail, and ability to thrive in a fast-moving environment.
• Professional English communication is required.

Culture & Benefits

• Work with a diverse international community representing more than 50 nationalities.
• Access internal training in AI fundamentals, coding, foreign languages, and personal development.
• Use learning and development resources including LinkedIn Learning, MasterClass, Blinkist, Spotify, and CloudGuru.
• Eligibility-based ESOP participation and employee referral bonuses.
• Opportunities for volunteering, social impact projects, global retreats, and team-building activities.

Hiring process

• Applications may be supported by AI tools for reviewing application materials and assessing responses.
• Final hiring decisions are made by humans.