1 день назад
Trade Marketing Manager
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Trade Marketing Manager (Retail and eCommerce): Developing and executing trade marketing strategies for small domestic appliances across digital and physical retail channels with an accent on promotional planning, shopper visibility, and category performance. Focus on optimizing promotional budgets, analyzing distribution and sales data, and creating eCommerce content and in-store experiences that improve sell-out.
Location: Ukraine, Kyiv area; hybrid work with office attendance 2–3 days a week when safe
Company
develops and markets home appliances under the Philips and other brands, including air fryers and coffee-making products.
What you will do
- Develop and execute trade marketing strategies across key product categories and trade channels.
- Create and manage the national promotional calendar in alignment with marketing plans and sell-out goals.
- Manage the promotional budget, product mix, and return on investment.
- Develop eCommerce content, including enriched product pages and banners.
- Design and execute retail visibility initiatives such as branded displays, demo units, and point-of-sale materials.
- Analyze listings, distribution, category sales, and retailer performance; support category meetings, product launches, selling stories, and demos.
Requirements
- Bachelor’s degree.
- More than 3 years of trade marketing experience in leading FMCG multinational companies or the electronics retail sector.
- Experience driving business growth across diverse trade channels.
- Strong analytical, organizational, communication, teamwork, and problem-solving skills.
- Fluent Ukrainian and upper-intermediate English.
- Proficiency in Microsoft Office, with advanced Excel and PowerPoint skills; sales experience is an asset.
Culture & Benefits
- Hybrid working model combining office and home work according to team dynamics and personal needs.
- 31 days of paid vacation.
- Health insurance available through a partner insurer.
- Product discounts on products sold under the Philips and other brands.
- Learning and development opportunities in a high-growth environment.
- Inclusive international culture focused on diversity and mutual respect.
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