2 дня назад
Regional Marketing Specialist, UKI & Nordics (6 Month Fixed Term)
Мэтч & Сопровод
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Описание вакансии
Текст:
TL;DR
Regional Marketing Specialist, UKI & Nordics (6 Month Fixed Term) (B2B SaaS marketing): Executing regional demand generation campaigns and marketing events across the UK and Ireland with an accent on integrated campaigns, stakeholder collaboration, and AEC industry engagement. Focus on analyzing campaign performance, optimizing multi-channel initiatives, and managing projects from concept through execution.
Location: UK, London; office or hybrid based. Up to 30% travel within Europe.
Company
creates smart software solutions that make construction sites more efficient, connected, and safe for design and construction professionals.
What you will do
- Work with direct sales to align regional marketing goals with business objectives and support growth.
- Execute demand generation campaigns across digital channels, gated content, and third-party media.
- Plan, organize, and deliver trade shows, roadshows, lectures, partner conferences, and webinars.
- Build and execute integrated, multi-channel campaigns for target segments.
- Analyze event, webinar, and campaign performance and recommend optimization opportunities.
- Develop knowledge of the AEC industry, customer workflows, and construction technology.
Requirements
- At least 3 years of marketing experience, preferably in a B2B environment.
- Bachelor's degree or equivalent in business, marketing, communications, or a related field.
- Excellent written and verbal communication skills, including presentation and stakeholder engagement.
- Ability to manage projects from idea through execution, including timelines, resources, budgets, deliverables, and reporting.
- Strong project and program management skills, attention to detail, initiative, and ability to work independently.
- Proficiency with common office and cloud applications; experience marketing SaaS and cloud offerings.
Nice to have
- Experience with Marketo, Salesforce, ON24, Power BI, and Asana.
Culture & Benefits
- Fixed-term parental leave cover with an anticipated contract length of up to 8 months.
- Potential for contract extension depending on business needs.
- Office or hybrid work arrangement in London.
- Ability and willingness to travel up to 30% within Europe.
- Equal opportunity workplace with reasonable accommodations available for individuals with disabilities.
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