Marketing Manager (iGaming)

Location: On-site in Kenya

Company

hirify.global provides omnichannel technology solutions for the sportsbook and iGaming industry, with a focus on emerging markets.

What you will do

• Develop and implement marketing strategies aligned with business objectives.
• Coordinate marketing campaigns with sales activities to maximize reach and impact.
• Create, review, and publish marketing materials and content across multiple channels.
• Maintain consistent brand identity and advise on branding and market positioning.
• Support business development initiatives for sports betting products.
• Monitor website or system performance, identify errors, and recommend improvements.

Requirements

• Bachelor’s degree in Marketing, Business, or a related field.
• At least 5 years of marketing experience, preferably in gaming, sports betting, or digital entertainment.
• Experience developing and executing marketing campaigns.
• Strong knowledge of digital marketing, social media, and content creation.
• Excellent communication, leadership, analytical, and project management skills.
• Ability to analyze market trends and customer insights to inform marketing strategy.

Culture & Benefits

• Opportunity to work in a fast-growing gaming industry.
• Collaborative and innovative work environment.
• Opportunity to lead impactful marketing initiatives and develop professionally.