Sales Development Leader (AI)

Location: Full-time, in-office role based in the Singapore office, supporting the APJ region.

Company

hirify.global builds AI-powered coding tools for professional programmers through research, design, and engineering.

What you will do

• Hire, onboard, coach, and develop a high-performing team of Account Associates supporting APJ.
• Lead daily execution against pipeline generation goals, activity metrics, and conversion targets.
• Partner with Growth, Marketing, RevOps, and Sales on signal-based outbound programs using product usage, PLG insights, events, and buying signals.
• Define and improve sales development playbooks combining automation with personalized customer engagement.
• Coach Account Associates on prospecting, discovery, qualification, messaging, and customer engagement.
• Establish pipeline reviews, one-on-ones, performance coaching, team meetings, career development, and cross-functional opportunity handoffs.

Requirements

• 5+ years of SaaS sales experience, including leadership of frontline Sales Development or SDR teams.
• Proven experience hiring, coaching, and developing high-performing SDRs or Account Associates in a fast-paced technology company.
• Experience building predictable outbound pipeline through prospecting, automation, and data-driven experimentation.
• Strong operational discipline with experience managing performance through metrics, coaching, and structured operating cadences.
• Experience partnering with Marketing, Growth, RevOps, and Sales to improve pipeline generation and conversion.
• Excellent communication, coaching, and leadership skills, with curiosity about AI, developer tools, or technical products.

Nice to have

• Experience with AI products, growth automation platforms, PLG motions, or developer-focused technology.

Culture & Benefits

• Fast-growing, high-change environment focused on experimentation and continuous improvement.
• Culture of curiosity, accountability, collaboration, and continuous learning.
• Opportunity to develop future sales talent into Account Executive and other GTM roles.
• Frontline leadership role with hands-on ownership of team performance and development.