updated 1 month ago
Data and Insights Analyst (Marketing Analytics)
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Job description
Text:
TL;DR
Data and Insights Analyst (Marketing Analytics): Building data products and delivering analytics-driven insights for Visa’s marketing stakeholders in Europe with an accent on marketing impact analysis, data visualization, and experimental design. Focus on combining complex data sources, executing statistical analyses and A/B tests, automating analytical processes, and translating results into actionable business recommendations.
Location: Hybrid role in Warsaw, Poland; office attendance requirements will be confirmed by the Hiring Manager.
Company
is a global payments technology company facilitating transactions between consumers, merchants, financial institutions, and government entities.
What you will do
- Develop and deliver analytics-driven insights for marketing stakeholders across Europe.
- Build data products and solutions that make data and insights accessible, shareable, and usable while following governance and compliance policies.
- Analyze large datasets and create data visualizations, storyboards, and compelling data narratives.
- Define analytical scope and methodologies, create analysis plans, and apply data mining and statistical techniques.
- Manage multiple medium-sized analytics projects, maintain documentation, and ensure delivery against timelines and analytical plans.
- Provide subject matter expertise, quality assurance, and process or code automation for complex analytics projects.
Requirements
- Experience in data analytics and data visualization, including marketing analytics, brand impact analysis, and ATL or digital campaign measurement.
- Experience designing A/B tests, selecting control groups, and applying experimental data science.
- Master’s degree or equivalent experience in statistics, mathematics, operational research, computer science, economics, engineering, or another quantitative field.
- Hands-on experience with R or Python and SQL databases.
- Strong analytical, quantitative, problem-solving, communication, and data storytelling skills.
- Full professional proficiency in English is required.
Nice to have
- Experience with Apache Spark and Airflow or similar orchestration tools.
- Experience with Power BI or Tableau.
- Knowledge of payment network transactional data.
- Experience translating analytical outputs into actionable business recommendations.
Culture & Benefits
- Collaborative work with Marketing Data and Insights and other internal functions.
- Opportunity to promote an insights-driven culture and develop creative analytical solutions.
- Work on projects with clear commercial value and business impact.
- Hybrid working arrangement with office attendance determined by the Hiring Manager.
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