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2 months ago

Performance Marketing Associate (Fintech)

Work format
onsite
Work type
fulltime
Grade
senior
English
b2
Country
Indonesia
This vacancy is from Hirify.Global listVacancy from Hirify Global, list of international tech companies
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Job description

Text:
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TL;DR
Performance Marketing Associate (Fintech): Managing and optimizing paid acquisition campaigns across Google, Meta, TikTok, programmatic, and other media platforms with an accent on media buying, budget efficiency, and data-driven customer acquisition. Focus on leading performance marketing operations, improving attribution accuracy, running A/B tests, and solving complex campaign optimization challenges across multiple acquisition channels.

Location: Central Jakarta, Jakarta, Indonesia

Company

A fintech company focused on digital customer acquisition and financial services.

What you will do

  • Manage and optimize digital marketing campaigns across Google and other paid media platforms.
  • Lead and develop the Digital Performance team across all paid marketing channels.
  • Design and evaluate media buying strategies to support customer acquisition and business growth.
  • Manage marketing budgets, monitor cost efficiency and ROI, and prepare weekly budget reports.
  • Collaborate with Marketing, CRM, Product, IT, Data, and business teams to improve the customer journey and campaign outcomes.
  • Run audience segmentation, A/B testing, attribution monitoring, and partnership development for new paid media channels.

Requirements

  • 6+ years of experience in performance marketing, media buying, and campaign optimization.
  • Hands-on experience with Google, Meta, TikTok, and programmatic advertising platforms.
  • Google Ads or Meta advertising certification.
  • Bachelor’s degree, preferably in Computer Science, Engineering, Mathematics, Statistics, or another quantitative discipline.
  • Strong numerical, data analysis, reporting, and independent problem-solving skills.
  • Experience with Excel, Google Sheets, SQL, AppsFlyer, Firebase, CRM data, or similar marketing and data-processing tools.

Culture & Benefits

  • Creative and collaborative working environment.
  • Cross-functional collaboration with marketing, product, technology, data, finance, and business teams.
  • Focus on measurable results, cost efficiency, and business targets.

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