Lead, Brand Management

Location: San Jose, California, USA; hybrid role requiring onsite work 2–3 days per week

Annual base salary: $129,100–$180,000, depending on location and experience.

Company

hirify.global designs software-enabled hardware solutions for work and play, with a focus on sustainability, collaboration, and extending human potential.

What you will do

• Maintain and evolve brand strategy, architecture, positioning, and long-term brand vision for diverse audiences and portfolios.
• Develop and enforce brand standards covering logos, voice, tone, visual identity, and foundational brand systems across digital, social, events, retail, packaging, and product channels.
• Establish governance processes, track brand adherence, and recommend workflow or corrective actions to enable a consistent global brand experience.
• Partner with Creative, Corporate Communications, Legal, Marketing, Commercial, Product, and external agencies on campaigns, launches, and activations.
• Design and deliver brand education, training materials, onboarding guidance, and monthly Brand Forum sessions.
• Monitor industry trends, competitor activity, emerging technologies, responsible AI use, trademarks, copyrights, and country-specific policies to guide brand evolution and compliance.

Requirements

• 10+ years of progressive experience in brand management or brand leadership within complex global organizations, across B2C and B2B.
• Proven experience delivering high-impact global brand strategy and standards for complex portfolios and diverse audiences.
• Expertise in brand architecture, messaging, positioning, digital, experiential, and traditional brand channels.
• Excellent communication, presentation, interpersonal, influencing, mentorship, and team-development skills.
• Experience operating in agile, multidisciplinary teams across time zones and cultures.
• Ability to work in the San Jose office 2–3 days per week and a bachelor’s degree in Marketing, Business, Communications, or a related field.

Culture & Benefits

• Inclusive, collaborative culture focused on equality, environmental responsibility, openness, humility, and continuous improvement.
• Hybrid work model combining remote and onsite collaboration.
• Medical, dental, vision, disability, life insurance, 401(k), HSA, and flexible spending account plans.
• Paid time off, holidays, parental leave, bereavement leave, adoption and surrogacy assistance, and commuter benefits.
• Tuition reimbursement, wellness programs, employee discounts, ESPP, donation matching, legal-plan access, and additional family and identity-protection benefits.