Director B2B2C Growth Partnerships (All Genders)

TL;DR

Director B2B2C Growth Partnerships: Building and scaling strategic partnership channels across Europe by integrating sports and wellness memberships into banking, insurance, retail, travel, telecom, loyalty, marketplace, and digital ecosystems with an accent on commercial strategy, scalable business models, and revenue growth. Focus on negotiating complex enterprise deals, expanding partner performance, and building a high-performing partnerships function.

Location: Hybrid role based in Berlin, with remote work options within the EU, UK, and Switzerland; up to 30 remote days outside the EU.

Company

A European sports and wellness platform offering membership-based access to thousands of fitness and wellness experiences, now part of a global wellbeing ecosystem.

What you will do

• Define and execute the long-term European B2B2C strategy and commercial roadmap.
• Build and scale partnerships with major brands in banking, insurance, retail, travel, telecom, and digital platforms.
• Own partnership revenue, profitability, commercial performance, and contributions to new paying members.
• Lead complex negotiations, structure scalable commercial models, and maintain executive-level partner relationships.
• Oversee the full partner lifecycle, including onboarding, activation, retention, renewals, and expansion.
• Recruit, coach, and develop a high-performing partnerships team while coordinating with Product, Growth, CRM, Brand, Finance, Legal, and Operations.

Requirements

• 7+ years of leadership experience in strategic partnerships, enterprise sales, commercial strategy, or business development.
• Proven success sourcing, negotiating, and closing complex, high-value deals with C-level executives and senior decision-makers.
• Strong commercial acumen, including revenue ownership, deal structuring, pricing strategy, and partnership economics.
• Experience scaling partnership businesses, digital ecosystems, marketplaces, or embedded distribution channels.
• Strategic, data-driven, and hands-on approach with strong cross-functional leadership and team-building experience.
• Fluent English and native or near-native German required.

Culture & Benefits

• Hybrid work model with desk-swap opportunities at other European offices.
• Up to 120 remote-work days within the EU, UK, and Switzerland, including 30 days outside the EU.
• 30 days of paid vacation, two additional volunteering days, flexible working hours, and access to a mental health provider.
• €1,000 annual professional development budget, internal training, and German and English language classes.
• Free premium sports and wellness membership, friends and family discounts, team events, and wellness initiatives.