Paid Media Manager (Paid Social)

TL;DR

Paid Media Manager (Paid Social): Managing and optimizing client digital budgets across paid social platforms like Meta and TikTok with an accent on ROI maximization and performance-driven campaigns. Focus on campaign implementation, technical troubleshooting, and strategic analysis to meet client KPIs.

Location: Kuala Lumpur, MY

Company

hirify.global is a digital marketing agency focused on maximizing advertiser budgets and campaign goals across diverse social platforms.

What you will do

• Implement and manage paid social campaigns strategically on Meta and TikTok.
• Monitor campaign performance daily to ensure delivery against revenue goals and KPIs.
• Analyse campaign results and recommend optimizations to maximize ROI.
• Conduct post-campaign analysis and present findings to client managers and consultants.
• Act as a technical liaison for troubleshooting platform-specific issues.
• Collaborate with Consultants and Account Management teams on strategic digital plans.

Requirements

• Minimum 3+ years experience running paid campaigns on Meta and TikTok.
• Experience managing performance-driven campaigns for video and mobile.
• Ability to work effectively with budgets to maximize ROI.
• Strong analytical skills for reporting and post-campaign analysis.
• Exceptional written and verbal communication skills for stakeholder management.
• Detailed-oriented approach with the ability to thrive in a fast-paced environment.

Nice to have

• Experience managing campaigns on Pinterest.
• Familiarity with Google Campaign Manager and DV360.
• Experience with affiliate or lead generation campaigns, especially in e-commerce.
• Knowledge of Google Tag Manager 360 or Google Analytics implementation.
• Previous experience working within a media agency (PPC, Google Ads, or Search).

Culture & Benefits

• Opportunity for significant career growth within the digital marketing space.
• Collaborative environment working with senior consultants and account teams.
• Focus on continuous self-development and knowledge sharing.
• Dynamic, fast-paced atmosphere that values proactivity and resourcefulness.