Director - Fintech Strategy & Market Enablement (Fintech)

TL;DR

Director - Fintech Strategy & Market Enablement (Fintech): Shaping and executing the regional fintech growth agenda for hirify.global Commercial Solutions across CEMEA with an accent on market development and commercial use cases. Focus on building a systematic fintech growth engine, identifying high-potential players, and translating fintech propositions into scalable revenue outcomes.

Location: Hybrid in Dubai, UAE (at least 3 days in office)

Company

hirify.global is a world leader in payments technology, facilitating transactions between consumers, merchants, financial institutions, and government entities across more than 200 countries and territories.

What you will do

• Define and lead the CEMEA VCS fintech strategy, including target segments, opportunity sizing, and execution roadmaps.
• Build a strategic view of the fintech landscape to identify high-potential players and emerging business models.
• Develop a pipeline of fintech opportunities related to B2B flows, embedded finance, and expense management.
• Translate fintech propositions into commercial use cases to create value for clients and drive revenue growth.
• Enable sales teams by providing playbooks, partner narratives, and GTM assets.
• Orchestrate cross-functional execution across Product, Sales, Legal, and Compliance to launch priority opportunities.

Requirements

• 15+ years of relevant experience in fintech, payments, financial services, or GTM strategy.
• Deep expertise in commercial payments and B2B fintech (virtual cards, AP/AR, procurement).
• Experience with IT environments, including APIs, platform integrations, and ERP/treasury systems.
• Strong understanding of the CEMEA fintech ecosystem, including hubs and venture networks.
• Proven ability to identify and convert partnership opportunities through market mapping and business casing.
• Ability to influence without direct authority across matrixed regional and global teams.

Nice to have

• Direct experience working with venture-backed companies or digital platforms.
• Exposure to commercial banking or ERP/treasury environments.
• Experience supporting GTM execution and new product launches.
• Cross-regional or emerging market experience within CEMEA.

Culture & Benefits

• Opportunity to create impact at a global scale within a world-leading payments company.
• Inclusive work environment as an EEO Employer.
• Focus on professional growth and tackling meaningful global challenges.