Brand Designer (Fintech)

TL;DR

Brand Designer (Fintech): Developing and evolving the visual identity and brand systems for a leading Southeast Asian insurance platform with an accent on consistency across marketing and product surfaces. Focus on creating cohesive brand experiences, translating strategy into compelling visuals, and integrating AI tools into design workflows.

Location: Hybrid in Tokyo, Japan (minimum 3 days per week in office)

Company

hirify.global is a leading mobile-first insurance platform in Southeast Asia dedicated to providing smarter ways for people to plan, save, and grow their money.

What you will do

• Create high-quality brand materials that reflect the company's visual identity.
• Shape and evolve the brand system to ensure consistency across marketing and product surfaces.
• Collaborate with marketing, content, product, and performance teams to deliver cohesive experiences.
• Design for diverse audiences including consumers, partners, and internal teams.
• Maintain and refine brand guidelines to ensure high craft and output consistency.
• Contribute creative and strategic input to overall brand direction reporting to the Creative Manager.

Requirements

• 5+ years of experience in brand design, graphic design, or related roles.
• Strong portfolio demonstrating brand storytelling and high-quality execution.
• Proficiency in Adobe Creative Suite, Figma, and motion tools (After Effects, Premiere Pro).
• Must be based in Japan and able to work from the Tokyo office at least 3 days per week.
• Strong English communication skills are required as it is the main working language.
• Interest or experience using AI tools to enhance design workflows.

Nice to have

• Experience in performance marketing or fast-paced startup environments.
• Basic motion graphics, sound editing, or simple VFX skills.
• Experience working with design systems, templates, or brand libraries.

Culture & Benefits

• International environment with over 20 nationalities.
• Passion-driven culture focused on building next-generation products.
• Hybrid work model combining remote flexibility with office collaboration.

Hiring process

• Online assessment or practical task.
• Role-specific interview.
• CEO / final round.