Programme Manager (Customer Marketing Transformation)

TL;DR

Programme Manager (Customer Marketing Transformation): Leading strategic initiatives to enhance customer engagement and modernize marketing capabilities with an accent on cross-functional delivery across digital, data, and operations. Focus on managing complex programme governance, stakeholder alignment, and delivering measurable commercial outcomes within a regulated environment.

Location: Must be based in London, UK. This is a hybrid role requiring a minimum of 50% of working time per month in the office, with an initial period of full-time office attendance.

Salary: From £90,000

Company

hirify.global is one of the UK's fastest-growing investment platform businesses, providing easy-to-use solutions for ISAs, pensions, and dealing accounts to over 762,000 customers.

What you will do

• Lead end-to-end delivery of customer marketing transformation programmes, including roadmaps and governance.
• Manage multiple workstreams and dependencies across marketing, technology, and operations teams.
• Build and maintain relationships with senior stakeholders to ensure programme objectives are met.
• Oversee programme budgets, resource plans, and supplier engagement, including CRM agency coordination.
• Track programme benefits and ensure successful embedding of new operating models.
• Facilitate steering committees and provide executive updates on delivery progress.

Requirements

• Must be based in London or able to commute to the office for hybrid work.
• 7+ years of experience in programme management within customer, marketing, CRM, or digital transformation environments.
• Proven capability in managing multiple concurrent workstreams and complex cross-functional programmes.
• Strong experience with project management frameworks such as agile, waterfall, scrum, or PRINCE2.
• Excellent stakeholder management, influencing, and communication skills.
• Experience managing governance, risks, budgets, and delivery reporting.

Nice to have

• Experience within Financial Services or other regulated industries.
• Knowledge of customer marketing, CRM, and marketing operations.
• Experience with platforms such as Bloomreach, Salesforce, Adobe, Braze, or HubSpot.
• Familiarity with customer data, analytics, and personalisation initiatives.

Culture & Benefits

• 27 days holiday plus bank holidays, with buy/sell scheme.
• 8% pension contribution with company matching.
• Discretionary bonus scheme and share schemes.
• Health Cash Plan and discounted private healthcare.
• Supportive, collaborative culture with regular social events and casual dress code.
• Learning and development opportunities tailored to individual needs.