Editorial and Investment Content Writer (Fintech)

TL;DR

Editorial and Investment Content Writer (Fintech): Creating high-quality consumer content for websites, blogs, and multimedia channels with an accent on translating complex investment strategies into accessible information. Focus on optimizing content for AI-driven discovery platforms (GEO) and strengthening digital presence through data-driven storytelling.

Location: Hybrid; must be based in London or Southampton, United Kingdom

Company

A leading wealth management business overseeing £141.9 billion in customer investments, focusing on financial planning and investment solutions.

What you will do

• Lead the planning, creation, and optimization of consumer content across digital channels.
• Produce high-quality articles and thought leadership on personal finance, investments, and retirement.
• Develop strategies for Generative Engine Optimisation (GEO) and AI-driven search discoverability.
• Translate complex market insights and economic developments into clear, consumer-facing narratives.
• Collaborate with investment managers, research teams, and compliance to ensure regulatory standards.
• Analyze content performance metrics to identify growth opportunities and improve engagement.

Requirements

• Proven experience as a journalist, editor, or content specialist.
• Ability to translate complex financial topics into simple, engaging consumer content.
• Experience with SEO principles and an understanding of emerging AI search trends.
• Strong stakeholder management skills and ability to influence senior colleagues.
• Must be based in the United Kingdom to support hybrid work in London or Southampton.

Nice to have

• Experience writing about wealth management, pensions, or financial services.
• A professional network of media and publishing industry contacts.
• Experience working within a regulated industry.
• Familiarity with CMS, analytics platforms, and content optimization tools.

Culture & Benefits

• Holiday allowance of 182 hours (26 days).
• Non-contributory company pension scheme.
• Private Medical Insurance (single cover as standard).
• Life Assurance (4x salary) and Income Protection.
• Access to the hirify.global Incentive Scheme based on business and individual performance.