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Senior Digital Marketing Manager (AI)
Описание вакансии
Текст:
TL;DR
Senior Digital Marketing Manager (AI): Managing paid growth and demand generation for an AI-powered photostudio within an enterprise commerce platform with an accent on multi-channel performance marketing and ABM strategies. Focus on optimizing conversion funnels, leveraging LLMs for marketing automation, and scaling revenue campaigns across priority markets.
Location: Hamburg, Germany
Company
is a fast-growing enterprise commerce platform part of Zalando SE, empowering global B2C brands to create scalable and efficient customer experiences.
What you will do
- Manage paid growth across Google, LinkedIn, Meta, OpenAI, 6sense, and other emerging channels.
- Build and scale ABM and revenue campaigns across priority accounts and markets.
- Own end-to-end targeting, tracking, optimization, attribution, and reporting.
- Collaborate with creative and content teams to produce high-performing growth assets.
- Build high-converting landing pages using AI tools like Claude and Lovable.
- Improve SEO, GEO, AI-search visibility, and overall website conversion.
Requirements
- Bachelor’s or Master’s degree in Marketing, Business Administration, or a related field.
- 3–5 years of experience in digital, performance, demand, or revenue marketing.
- Hands-on experience with Google Ads, LinkedIn Ads, and Meta (must-have).
- Proficiency with HubSpot, Looker Studio, and advanced use of LLMs for research and automation.
- Fluent in German and English.
- Must be based in Hamburg, Germany.
Culture & Benefits
- Inclusive environment that welcomes diverse backgrounds and perspectives.
- Culture based on acceptance, inclusion, and fairness.
- Access to a comprehensive range of corporate perks and benefits.