Sr. Associate Product Marketer (Retail/CPG)

TL;DR

Sr. Associate Product Marketer (Retail/CPG): Managing product P&L and business results for club performance with an accent on strategic marketing plans and competitive intelligence. Focus on executing growth strategies, managing marketing budgets, and coordinating with creative agencies to drive KPIs.

Location: Hybrid: Requires 3 days a week in the Walnut Creek, CA office

Company

hirify.global provides roadside assistance, insurance, and travel services to its members across Northern California, Nevada, and Utah.

What you will do

• Own Product P&L and manage key business KPIs to accomplish strategic goals.
• Develop and execute annual marketing plans, including business analytics, digital, and social media strategies.
• Monitor competitor pricing, promotions, and new product launches to maintain competitive intelligence.
• Manage the marketing budget, including budget tracking, POs, and invoicing.
• Guide advertising agencies and production vendors to execute the communication plan.
• Partner with cross-functional teams and negotiate with vendors to control expenses.

Requirements

• 4-6 years of related work experience.
• Retail or consumer packaged goods (CPG) experience is required.
• College degree (MBA or Master's preferred).
• Proven experience in general management and P&L ownership.
• Strong financial and analytical thinking skills.
• Effective communication, presentation, and negotiation skills.

Culture & Benefits

• 401k matching ($1 for $1 up to 6% of eligible earnings).
• Comprehensive medical, dental, and vision insurance, plus a wellness program.
• Paid holidays and monthly accrued paid time off (PTO).
• Tuition reimbursement program.
• Free hirify.global Classic Membership and exclusive product discounts.
• Collaborative environment with dedicated time for volunteer activities.