Lead Generation Manager (iGaming)

TL;DR

Lead Generation Manager (iGaming): Driving top-of-funnel growth across African markets by identifying and qualifying prospective operators for iGaming solutions with an accent on market mapping and cold outreach. Focus on building a qualified sales pipeline, conducting desk research, and coordinating with Business Development Managers to fuel regional growth.

Location: WorldWide (Remote)

Company

hirify.global provides a robust Game Aggregator API that streamlines content aggregation for online casinos, integrating top game vendors into a single secure solution.

What you will do

• Identify and research potential operators and partners in African markets using industry intelligence tools and market mapping.
• Build and manage targeted prospect lists to ensure a consistent flow of qualified leads.
• Conduct initial outreach via email, LinkedIn, and phone to generate interest and schedule meetings for Business Development Managers.
• Maintain accurate records of prospects, outreach activity, and lead status within the CRM system.
• Monitor African iGaming news and licensing developments to uncover new business opportunities.
• Support event preparation by identifying target attendees and coordinating outreach before and after conferences.

Requirements

• 1–2 years of experience in lead generation, sales development, or business development, preferably in iGaming or B2B SaaS.
• Proficiency in research tools such as LinkedIn Sales Navigator and various CRM platforms.
• Excellent written and verbal communication skills with confidence in conducting cold outreach.
• Strong organizational skills and high attention to detail in pipeline tracking and reporting.
• English: B2 level or higher required.

Nice to have

• Familiarity with the African iGaming market.
• Experience working with PipeDrive and HubSpot.
• Interest in progressing toward a full-cycle Business Development role.

Culture & Benefits

• Comprehensive health support including private health insurance and a Mental Health Program.
• Continuous learning opportunities with free online English lessons, local language courses, and internal workshops.
• Work-life balance benefits such as paid time off and maternity leave support.
• Additional perks including sports benefits and referral program rewards.
• Access to professional conferences and corporate events for upskilling.