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Описание вакансии
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TL;DR
Senior Growth Engagement Manager (Fintech): Leading the lifecycle strategy for international consumer engagement with an accent on automated triggered journeys and user retention. Focus on designing data-driven A/B tests, optimizing onboarding flows, and coordinating localization across global markets.
Location: Based in Luxembourg (Hybrid, minimum 3 days per week in office)
Company
Robinhood is a financial services company on a mission to democratize finance for all.
What you will do
- Own the international lifecycle strategy, identifying and prioritizing opportunities across onboarding, activation, and retention.
- Collaborate with product, design, and data science teams to build personalized customer journeys.
- Execute contact strategies through automated journeys via email, push notifications, and in-app surfaces.
- Design and implement A/B tests using statistical fundamentals to generate data-driven hypotheses.
- Manage the creative iteration pipeline to continuously improve execution quality based on experimentation insights.
- Establish performance reporting and define success metrics in partnership with analytics teams.
Requirements
- Bachelor's degree from an accredited institution.
- 7+ years of experience in lifecycle marketing, growth engagement, or marketing automation.
- Hands-on experience with segmentation and building automated journeys using marketing automation tools.
- Strong discipline in experimentation, hypothesis development, and A/B testing methodologies.
- Analytical fluency with Excel, relational databases, and reporting dashboards.
- Must be based in Luxembourg and able to attend the office at least 3 days per week.
Culture & Benefits
- Performance-driven compensation with bonus programs.
- Comprehensive health, ancillary, and mental health insurance.
- Flexible "Lifestyle wallet" for wellness, childcare, and learning expenses.
- Generous time off including company holidays, sick time, and parental leave.
- Premium office experience with catered meals and a monthly commuter stipend.
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