3 месяца назад
Digital Performance Marketing Manager
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Digital Performance Marketing Manager: Managing online marketing channels to promote financial products with an accent on customer acquisition and CAC optimization. Focus on analyzing customer journeys, translating marketing data into business insights, and executing iterative experiments across various digital platforms.
Location: Jakarta, Indonesia
Company
is a fintech company focused on providing financial products and services to consumers.
What you will do
- Manage diverse online marketing channels to promote financial products to segmented audiences.
- Acquire customers while maintaining a healthy customer acquisition cost (CAC).
- Conduct primary research to uncover unique trends in personal finance across digital channels.
- Monitor and analyze online customer journeys to improve mobile app and website experiences.
- Translate marketing data into actionable business insights and strategic decisions.
Requirements
- Degree in Engineering, Computer Science, or Mathematics from a reputable university.
- Results-driven mindset with strong numerical, financial, and technical skills.
- Experience performing data analysis and reporting using SQL and BI tools.
- Ability to work in a creative, collaborative environment to conduct iterative experiments.
- Eagerness to learn and utilize marketing technology to scale and optimize activities.
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