Digital Partner Manager (B2B)

TL;DR

Digital Partner Manager (B2B): Acting as a strategic Go-to-Market leader for key partners to drive scalable co-marketing campaigns and pipeline generation. Focus on building influential relationships, executing strategic GTM plans, and utilizing data insights to optimize campaign performance and ROI.

Location: Must be based in Buenos Aires, Argentina. The role follows a hybrid work model with office attendance required four days a week.

Company

hirify.global is a leading global creative agency and part of WPP, specializing in brand experience, customer experience, and commerce for major blue-chip clients.

What you will do

• Act as the primary marketing advisor for a portfolio of 15-20 partners, fostering strong relationships with their leadership teams.
• Develop and execute strategic GTM plans, defining value propositions and channel strategies aligned with business goals.
• Guide partners through end-to-end campaign activation, from initial planning to execution and optimization.
• Drive partner activities toward tangible outcomes, focusing on pipeline generation, lead creation, and measurable ROI.
• Utilize performance dashboards to track funnel metrics and provide partners with actionable growth recommendations.
• Collaborate with internal sales and partner development teams to ensure seamless alignment on GTM priorities.

Requirements

• 3+ years of experience in B2B, digital, or partner marketing, preferably in the tech or SaaS industry.
• Proven track record of executing GTM or demand generation strategies with partners.
• Advanced English proficiency required.
• Intermediate Portuguese proficiency required.
• Strong analytical skills with experience using data and reporting tools to measure performance.
• Ability to build relationships and influence stakeholders without direct authority.

Nice to have

• Experience within the Microsoft ecosystem.

Culture & Benefits

• Opportunity to work with a global network of 26,000 talented professionals.
• Commitment to an inclusive culture that fosters respect and equal opportunity.
• Hybrid work environment designed to promote creativity, collaboration, and connection.