SMM Manager (iGaming)

TL;DR

SMM Manager (iGaming): Develop and implement social media content plans, create platform-specific content, and manage SMM performance through analytics and competitor/ad campaign tracking with an accent on iGaming-relevant trends, engagement mechanics, and KPI reporting. Focus on independently running content projects, collaborating cross-functionally, and producing expert-level copy in English.

Location: Armenia, Azerbaijan, Cyprus, Georgia, Kazakhstan, Poland, Portugal, Romania, Serbia, Turkey, Ukraine

Company

hirify.global is an iGaming-focused group building and operating products across multiple functions.

What you will do

• Develop and implement a social media content plan aligned with SMM strategy and marketing goals.
• Create and manage content, including expert-level texts demonstrating product and industry knowledge.
• Adapt content to each platform and target audience.
• Track and analyze SMM metrics, competitor data, and ad campaign effectiveness to optimize performance.
• Collaborate with design, PR, and marketing to produce cohesive content.
• Stay up to date with SMM trends and best practices, especially for the iGaming industry, and deliver KPI reports.

Requirements

• At least 3 years of SMM experience (Gaming, IT, or Marketing preferably).
• Proficiency with SMM analytical tools.
• Strong attention to detail and visual awareness of social media trends and tools.
• Excellent communication skills and ability to work in a team.
• Deep understanding of audience behavior and engagement mechanics.
• English copywriting skills: B2+.

Nice to have

• Experience with mobile shooting and creating native content (stories, reels, TikTok).
• Experience launching social media advertising campaigns.
• Ability to independently manage projects and develop strategies.

Culture & Benefits

• Hybrid work with comfort: work remotely or on-site in Warsaw, Limassol, Kyiv, Almaty, or Yerevan.
• Paid vacations, sick leave, personal event days, and days off.
• Corporate health insurance program.
• Educational programs: internal training, compensation for external education, and specialized global conferences.
• Free internal English courses, yoga classes, and corporate events/team buildings.
• Modern corporate equipment (macOS or Windows) plus additional equipment; referral program and mentoring/coaching rewards.

Hiring process

• Application submission via the company vacancy form.