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Marketing Lead (Network Security)
Описание вакансии
Текст:
TL;DR
Marketing Lead (Network Security): Driving go-to-market strategy and product positioning for network security solutions with an accent on data-driven insights and AI-enabled content development. Focus on building high-impact sales tools, executing marketing campaigns, and enabling sales teams to accelerate revenue growth.
Location: Must be based in Finland
Company
is a global leader in cloud-native security, dedicated to protecting sensitive data and intellectual property for businesses and governments worldwide.
What you will do
- Develop and implement go-to-market strategies for the Network Security product family.
- Create differentiated messaging and positioning for various market segments.
- Produce high-impact sales collateral, including white papers, case studies, and ROI analysis.
- Leverage generative AI tools to enhance campaign effectiveness and content creation.
- Partner with sales and engineering teams to provide training and competitive intelligence.
- Plan and execute product-related events, webinars, and customer engagements.
Requirements
- Must have the right to work in Finland.
- Bachelor’s degree or equivalent experience in information technology.
- Proven experience in product marketing or product management, ideally within the cybersecurity industry.
- Demonstrated ability to use AI tools for marketing and content development.
- Strong business acumen with the ability to influence across organizational boundaries.
- Exceptional communication and writing skills in English.
Nice to have
- Experience in B2B event marketing, including webinars and partner activities.
Culture & Benefits
- Opportunity to work with a global team in a company with over 20 years of industry experience.
- Focus on an inclusive and diverse workplace culture.
- Commitment to equal employment opportunity and reasonable accommodations.
- Engagement with cutting-edge AI-enabled marketing technologies.